With over 25 years of experience at KGW and beyond, I excel at transforming strategic goals into clear, emotionally engaging campaigns that deliver results. As Director of Marketing, I’ve led initiatives that have driven audience growth and revenue with focus, quality, and teamwork.

• Strategic Marketing Leadership: Proven expertise in leading data-driven, multi-platform campaigns that resonate with audiences and adapt to the evolving media landscape.

• Design & Branding Excellence: Creator of cohesive, award-winning brands for the most influential, successful community media campaigns in the Portland market. Brands like the KGW Great Toy Drive, the KGW Great Food Drive, Talk About It, and Good Energy. More than 25 years defining, elevating, and building on the incredible KGW brand through thoughtful and memorable design.

• Cross-Functional Collaboration: I specialize in cultivating creativity and collaboration across teams to bring ambitious projects to life with heart, focus, and impact.